A new Super Bowl ad form is born: the Blackout Ad.

February 3, 2013 — 1 Comment

Oreo, Tide and Walgreens are all taking advantage of the world’s most awkward power outage with some smart advertising.Walgreens

TideBlackout OreoBlackout

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One response to A new Super Bowl ad form is born: the Blackout Ad.

  1. 

    Good Stuff!! The social media tactic called ” Newsjacking” … Timing is everything in order to inject your brand into breaking news!

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