This post from Design Taxi crystallizes the argument against creativity in Hollywood. Granted, that’s not a hard argument to make. But its a shame. Hollywood should lead the way in creativity. But alas, with big money comes big fear and aversion to risk which is why it seems my wife and I sometimes spend more time searching for a movie than actually watching them. Some nights, it seems like they all suck.
The Design Taxi post is about the idea of a French film distributor named Christophe Courtois. He found reoccurring trends in the graphic design of Hollywood movie posters. Yellow backgrounds. Women in red dresses. Great big eyeballs. But then he did something really creative with his insight.
He made mosaics out of the repetitive, boring, same–same approaches that Hollywood studios seem to lean on again and again. He kicked Hollywoods butt at their own game: creativity. And uh, why is Tom Crusie always show in profile?
For a breath of creative fresh air, here are a couple awesome offerings from the great Saul Bass.
And here’s a nifty take on the top 20 movie posters of all time.