Check out this breakdown of a new iAd for Dove on the iPhone. It’s a great step-by-step look of how this platform can work.
The creative possibilities are clear. The immersion is fantastic. And we’ve heard already of it being a profitable platform for developers.
Apple just unleashed a whole new ad experience. And once again, a new Apple foray could pay huge dividends for the company that’s still puny in computer market share, but growing like a beast by owning critical touchpoints that surround computers.
Nice job Jobs.